Leadership Does Not Have to Feel Heavy
Build lasting leadership habits in 6 months of guided learning and live coaching
“Most salon owners and managers say the same thing. Leading people feels heavy. Retention is harder than ever. And no one handed you the playbook.”
Stef
Does this sound like you?
Some days you question if you are doing this right
Leadership feels heavy and you wonder if it could feel easier
You aspire to lead with more confidence, clarity, and ease
You want to raise your frequency so leadership fuels you instead of drains you
You are ready to grow your skills and create a salon where people want to stay
Payment Plans Available
Join Leadership Lab
• 6 monthly masterclasses (90 minutes each) on leadership topics that matter most: retention, coaching, accountability, conflict, and culture
• 6 monthly open coaching forums (60 minutes each) to apply the learning, get feedback, and connect with peers
• Access to a private Leadership Lab Skool classroom with recordings, leadership tools, and ongoing conversation
• Participation in first-of-its-kind doctoral research on retention in professional beauty through anonymous surveys, plus exclusive access to the findings
8 seats.
Will you be in one?
Enrollment closes January 15th
Only 8 seats are available per cohort.
Sign up is simple
Just register to secure your seat
pay in full $1832
OR
payment plan: 6 weekly payments of $305.33
AFTER the leadership lab, YOU'LL BE ABLE TO
LEAD WITH CLARITY AND CONFIDENCE
No more second guessing or carrying the weight alone. You will learn practical skills and rhythms that help you show up steady, confident, and clear in every leadership moment.
BUILD A CULTURE THAT RETAINS TALENT
Turnover does not have to be your reality. You will understand what keeps people long term and how to create a culture where your team feels connected, supported, and motivated to stay.
SHIFT YOUR LEADERSHIP FREQUENCY
Leadership can feel lighter. You will discover how to raise your own frequency so the work is more easeful, energizing, and fulfilling — for you and for the people you lead.
FAQ
WHAT DAY/TIME DO THE SESSIONS MEET?
This cohort meets on Tuesdays at 11am EST. Final session times may shift slightly. We’ll notify you in advance of any adjustments
WHAT IF I MISS A SESSION?
Every masterclass and coaching call is recorded and uploaded into your private Skool classroom. You will never lose access to the material.
HOW DO I HOLD MY SPOT?
A $500 deposit secures your seat. From there, you can choose the payment plan of 6 monthly payments of $222 (total $1,832) or pay in full for $1,632 (a $200 savings).
HOW IS THIS DIFFERENT FROM OTHER LEADERSHIP TRAINING?
The Leadership Lab blends structured learning with live coaching, so you do not just learn concepts. You practice them, apply them, and get feedback in real time. It is also part of first-of-its-kind doctoral research, so you gain exclusive access to insights on what truly retains teams.
WILL MY INPUT BE PUBLIC?
No. All research is conducted through anonymous surveys. You will receive the findings, but your responses are private.
WHAT IF I ALREADY FEEL BURNED OUT AS A LEADER?
That is exactly why the Leadership Lab exists. Leadership does not have to feel heavy. In this space you will gain tools, rhythms, and support that make leadership feel lighter, more sustainable, and even energizing. You will leave with confidence in your skills and clarity in how to lead in ways that help both you and your team thrive.
Bonus offer
Reserve your seat by Jan 15th and receive a free 6 month membership to the Leadership Sanctuary
An online leadership community to support your learning a $594 value. FREE!
Stef
Fox
Founder
For years I poured my energy into helping salons recruit talent and market themselves to grow. But I kept circling back to the same question: why does our industry struggle so much to keep people in salon careers?
That curiosity became a deep desire to solve it. I wanted to understand leadership, retention, and what truly makes teams last.
I have spent my career as a stylist, salon owner, executive, consultant, and now doctoral researcher working on my doctorate in organizational psychology, digging into these very questions. The Leadership Lab is part of this first of its kind research, and by joining you not only grow as a leader — you contribute to the work that will shape the future of retention in professional beauty.
What I have learned is that when leaders grow their confidence and raise their frequency, everything shifts. Teams stay, culture strengthens, and businesses thrive.
And the best part? You do not have to carry leadership alone or let it feel heavy. With the right tools and support, leadership can feel fulfilling, easeful, and even energizing.
Here's what others are saying
“Stefanie is a genius. She is truly one of a kind and a gift to anyone who works with her. She has transformed our 40 year old business. We are forever grateful and love her so much."
Helen MIller
“It takes a lot to create change in a business the size of Van Michael. Stef is the real deal. She has helped us transform systems that were slowing down our growth. I can't recommend her enough."
Lucas Council
Quit letting your dreams stay dreams
The Leadership Lab is not just a program. It is also part of my doctoral research on what it takes to retain talent long term in professional beauty.